Week 3: chatsonic


By now most of us have either used ChatGPT or have heard the name floating around. If you’ve used it, you know by now that it has limitations because it’s trained to generate results up to a certain point in time. Nonetheless, its capabilities are powerful enough to shave off significant time on tasks that might otherwise have been cumbersome. If you like the capabilities of ChatGPT but steer away because of its limitations, it’s time you had a look at ChatSonic instead.

Broadly speaking, ChatSonic is an advanced AI writing assistant developed by Writesonic, and trained and powered by Google, to help businesses and writers create high-quality content quickly and efficiently.


The benefits

One of its key features is the ability to understand natural language and generate content in a conversational tone that resonates with your target audience. With advanced algorithms and natural language processing capabilities, it also holds the ability to learn and adapt to your writing style over time by recognising your writing and suggesting improvements.

It can also help you optimize your content for SEO by suggesting relevant keywords and phrases based on your topic. Building a website for your business can be an expensive exercise and if a website designer is not within your budget, ChatSonic could be a very handy tool.

The features

What we’ve learned so far in our AI research journey is that the word ‘powerful’ comes to my mind frequently and ChatSonic is no different.

  • AI-Powered content generation: Using advanced AI algorithms, generate accurate and high-quality content based on your input. It can also learn and adapt to your writing style over time, recognising patterns and suggesting improvements.
  • Customisable writing: tailor your writing experience to your specific needs by choosing tone, style, and context of the content.
  • Time-saving: generate content and responses quickly, saving your time and focus for more important tasks.
  • Quality improvement: Catch errors in grammar, spelling, and punctuation, and suggest improvements to sentence structure and overall flow.
  • Versatility: you can use ChatSonic for a wide range of writing tasks and content research.
  • User-Friendly: its interface is incredibly user-friendly and easy to navigate.
  • Plagiarism checker: the built-in plagiarism checker ensures all content generated is original.
  • Integrations: you can integrate ChatSonic alongside other grammar checkers and citation tools to provide a comprehensive writing experience. It also integrates seamlessly with WordPress, Slack, and Google Docs.
  • ChatSonic API: you can build a conversational AI chatbot with real-time data, images, and voice search. Essentially, this feature allows you to create a customer service bot or conversational AI assistant that can be integrated into your website or app.

Three use cases of ChatSonic in your financial planning practice

Demand for financial advice is high but finding suitably skilled administrative staff can be challenging and expensive. According to the Australian Bureau of Statistics’ Insights into Australian business conditions and sentiments, 31% of employing businesses in Australia are having difficulty finding suitable staff. While this statistic isn’t specific to the financial planning sector, this general trend highlights the challenges faced by businesses in all industries. Technology can’t address all staff shortages but it can certainly be used to fill in some gaps and minimise disruption in your business.

1. Use ChatSonic API to create automated support on your website

Most people would agree that human-to-human interaction will beat human-to-machine interaction. But if you find yourself without that key person to answer phone calls, field enquiries, and book appointments, then an automated system could be an ideal solution.

An AI chatbot can provide personal guidance and 24/7 customer support via your website. This virtual guide can engage with your client to answer questions, instructions, or guide them through your website. Pair it with an appointment booking system and your client appointments can be booked without any interaction from you.

2. Create high-quality, readable content for your clients

We already know that Statements of Advice are technical, long, and not always user-friendly. Use ChatSonic to create a simplified summary of advice for your client or your team. Attempting to simplify a 60-page SoA into a couple of paragraphs is no easy feat and most of us don’t have that kind of time in our day.

The Quality of Advice Review has placed the spotlight on the SoA and its worthiness, and while most of us would be glad to see it go, your clients may still want something in writing. Shifting from long-form SoA documents to brief summaries is going to challenge a few people and an AI-powered writing tool could support you through that transition.

3. Improve the quality of all your written content

Financial planning professionals are judged on their attention to detail. After all, we’re employed to evaluate fine detail to determine the best outcome for a client. Sending a highly technical SoA in an email riddled with grammatical errors and misspelling is far too common yet entirely avoidable. Supercharge the quality of your written content by running it through ChatSonic first.

Introducing new technology to your business can be challenging and confusing. Our back-office consultants have extensive experience in technology onboarding and can guide you in the right direction to ensure seamless integration, and staff that are fully up to speed. 

The pricing

There are three plans available, and you can maximise your usage (ie, more words) by setting the quality of your writing.

FREE TRIAL – free to use and capped at a certain amount of words:

  • Premium – Up to 10,000 words
  • Average – Up to 20,000 words
  • Economy – Up to 30,000 words

We tried the Average option on the free trial, and the content quality compares to high-quality blog posts and informal articles. The grammar and punctuation were not compromised at all.

LONG-FORM – this option starts at $12.67 per month and is broken down as follows:

  • Premium:
    • $12.67 per month up to 60,000 words
    • $666 per month up to 4,000,000 words
  • Average:
    • $12.67 per month up to 120,000 words
    • $666 per month up to 8,000,000 words
  • Economy:
    • $12.67 per month up to 180,000 words
    • $666 per month up to 12,000,000

CUSTOM PLAN – this plan requires a call with the Sales team and is designed for teams and businesses.

Final thoughts

As we were preparing this report, the Australian Financial Review published an article reporting on CSIRO’s report, Australia’s AI Ecosystem Momentum. While the dollar benefits of implementing AI in a business are significant, our key takeaway from this article is that survey respondents reported an average time-saving of 30 per cent across all AI-related initiatives that were implemented.

Utilising AI tools like ChatSonic will undoubtedly become more popular as we look to eliminate time-wasting tasks and maintain profitability. If you’re not convinced by ChatSonic, take a look at our previous articles on Airgram and Notion. And if you’re still not sure, contact us for a chat. We’ve put these tools to the test and can answer your questions or even help you to introduce them into your business.

We’d love to hear your feedback. Leave us a comment and let us know if you’ve used ChatSonic, or if you’d like to suggest an AI tool for us or others to try. Stay tuned for Week 4!


                                                         HOW CAN WE HELP?

Introducing new technology to your business can be challenging and confusing. Our back-office consultants have extensive experience in technology onboarding and can guide you in the right direction to ensure seamless integration, and staff that are fully up to speed. 


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